Interview

HEAD OF SALES – INDIA & SEA,(GGODWE)

MR. JAMES HOU,

1.GoodWe is a world – leading PV inverter and energy storage solutions manufacturer. How do you see GoodWe’s as a No. 1 brand? 
 
We think it’s our customers & partners who make us No. 1. We truly believe in our core Vision of Driving the World’s Smart Energy Future and we are leaving no stone unturned in achieving so. We are committed to the digitalization and smart transformation of all power plants. In line with this, we provide complete, integrated solutions for the future of smart energy by creating software and hardware products that allow for smarter and more efficient energy systems, while also building communities in sustainable energy.
We are also fortunate to be recognised with many Awards & Accolades which boosts our spirit and encourages us in the Pursuit of being No.1. For e.g. GoodWe has ranked as one of the Top 10 inverter suppliers by IHS Mark it and has achieved 6 consecutive TUV Rheinland ‘All Quality Matters’ Awards.
 
2.Tell us about your commitment towards Solar Sector in India & your strengths to achieve your targets. 
 
Simply put, Our Strength is our Product Quality. We know that the devil is in the detail. 
Only the most reliable and prominent components after rigorous quality control experiments are selected for the inverters. 90% of them come from World Top 500 companies. We continuously work on R&D of our product that enables GoodWe to produce safe and defect free products while ensuring products and performance will be of customer’s satisfaction. 
 
3.Present some noteworthy projects, case studies of solar plants built using your solar inverter. 
 
Apart from the 10MW Cochin Airport Project we did in 2018 and many other important C&I Projects in MW size that we supplied through TATA Power, a recent noteworthy project I would like to mention particularly is our first-of-its kind Single Axis solar tracker project with Bi-Facial solar panels done for Seven Solar Energy and end customer Excel Ceramic in Jamnagar, Gujarat – India. This 1.8MW project is eyeing on 24% Plant Load Factor over the years, which will be highest yield among present plants. Its unique design helps reduce the maintenance effort and cost. The plant is powered by GoodWe 250KW -1500VDC inverters with Fuseless design and real time string monitoring. The Inverters are enabled with Smart PID recovery feature which will support complete plant to work on higher performance by reducing the effect of PID on modules. Power line carrier communication (PLCC) adopted for communication to reduce maintenance effort, cost, and achieve flawless monitoring & operations. 
GoodWe provided it’s 250kW inverter, which is compatible with high power modules, has Smart O&M along with enhanced safety.Look at some beautiful pictures of the installation. We have a plethora of projects to showcase but keeping I guess we will save some for next time! *laughs*
 
4.The company is focusing on Renewable Energy; can you shed some light on the both in Indian as well as in the global context? 
 
As we all know, the global renewable energy market was valued at $881.7billion in 2020, and is projected to reach $1,977.6 billion by 2030, growing at a CAGR of 8.4% from 2021 to 2030.We are witnessing a collective & aggressive push from all regions & the market is growing. Countries like India which are endowed with vast Renewable energy potential are showing leadership in Renewable energy like never before. Multiple government arms are hard at work trying to ensure capacity additions to the next level. And both in Indian & Global context I can confidently say that – ‘Solar is booming’!
 
5.What is the purpose of participating in REI and what are your expectations from this mega event? 
 
The first & most exciting part for us is meeting our Customers & Partners face-to-face in the REI. GoodWe was missing in the REI because of COVID-19 challenges and thus this year’s participation is very importantfor us. 
We are going to showcase our best-in-class range of products, engage with the audience, play some fun quiz & games, giveaway goodies & gifts, and interact with the teams, fellow industry partners & colleagues. REI is a great platform that will enable us to make our presence felt in a bigger & better way. We are expecting a great footfall in the direction of GoodWe BOOTH: 5.42A *Smiles*
Come & meet us to experience GoodWe at REI’22.