28 Aug 2022
Diageo India, has announced an investment of Rs 45 crore for its state-of-the-art Craft and Innovation Hub in Ponda, Goa. This is in line with the company’s strategy to accelerate transformational innovation and strengthen its Craft and premium portfolio. The Craft and Innovation Hub was inaugurated by Subhash Shirodkar, Honourable Minister, Water Resource Development, Co-Operation and Provedoria, Government of Goa.
The Craft and Innovation Hub, spread across 4 acres, offers robust, end-to-end capabilities addressing various requirements such as distillation capabilities for malt, gin and rum; maturation infrastructure and blending capability for spirits; an automated bottling and packaging line for craft spirits and a modern warehouse for incoming and finished products. In addition, it will host a one-of-a-kind Consumer Experience Centre. When fully operational with a capacity of 20,000 cases a month, the Hub will employ 250 people locally.
This investment demonstrates Diageo India’s dedication to long-term research with a focus on driving Grain-to-Glass sustainability, nurturing the craft spirits ecosystem in India as well as the continued commitment to the state of Goa. Furthering Diageo’s Society 2030: Spirit of Progress, a 10-year ESG action plan, the Hub leverages 100% renewable energy for distillation. In addition, more than 40% of the operations are powered by in-house renewable electricity generated by the solar plant and steam turbine. Over the last two years, the Distillery has made a significant improvement of over 45% in water use efficiency through various water conservation, process improvement, and utility efficiency processes. In line with the Company’s philosophy of giving back to the community, Diageo India also announced the launch of an employability-linked skills training programme in association with the Skill Development Mission of the Government of Goa.
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